Colloquia

Summary

This thesis introduces the use of a quality function deployment (QFD) and a cost estimation as tools to determine improvements for the consumer packaging of doughnuts. These doughnuts are produced and packaged by Europastry Oldenzaal. Europastry is a multinational company that specialises in the production and distribution of frozen bakery products, like croissants, doughnuts and cookies. The first phase of the QFD was used to collect and determine the customer and legislation requirements for the consumer packaging. These requirements were translated into packaging requirements, which could be compared to the current packaging characteristics. This comparison resulted in an overview of how the packaging types scored and where they are lacking in fulfilling the requirements. For these requirements, changes are suggested for both the packaging and packaging lines. For these changes, a cost estimation has been performed to enable making a well-founded decision regarding these changes. This way, a better overview of the requirements of the consumer packaging is created and a successful packaging portfolio can be created.